Verizon Increases iPhones Subsidies to Match Competition

Share post:

Verizon Communications is increasing its subsidies for Apple’s newly launched iPhone 13 in hopes of attracting more subscribers to the U.S. wireless carrier.

Verizon is now offering redemption bonuses of up to $1,000, similar to rival AT&T Inc, up from $700 previously, with the largest subsidies for customers trading in the iPhone 11 and iPhone 12 models.

Apple’s new iPhones start at $699, however, wireless carriers use huge subsidies as a tool to keep existing customers and gain new ones.

Apple phones will also have custom 5G antennas and radio components for faster speeds to boost 5G connectivity, a key race among telecom companies in the US.

The iPhone 13 boasts an improved display, longer battery life and a Cinematic mode that automatically changes focus while recording videos. It also comes with a new A15 Bionic chip that allows functions such as automatic translation of text.

For more information, view the original story from Reuters.

Featured Tech Jobs

SUBSCRIBE NOW

Related articles

FTC says Microsoft’s layoffs at Activision Blizzard may threaten merger approval

The FTC has expressed dissatisfaction with Microsoft's layoffs at Activision Blizzard, challenging the integrity of the Microsoft-Activision deal....

Delaware court voids Musks $56 billion dollar compensation

Tesla's stock experienced a notable downturn following a Delaware court's decision to void CEO Elon Musk's massive $56...

IT World Canada strikes partnership with Canadian Cybersecurity Network

Goal is to make it easier for infosec pros to access each organization

Microsoft overtakes Apple as world’s most valuable company

In a notable shift in the tech industry, Microsoft has recently overtaken Apple to become the world's most...

Become a member

New, Relevant Tech Stories. Our article selection is done by industry professionals. Our writers summarize them to give you the key takeaways