Threads, a new social media app from Meta, which allows users to publish text, photographs, or videos, as well as like, share, and repost contents has been launched.
Threads has over 10 million downloads and celebrities like Jennifer Lopez and Kim Kardashian. It offers a user interface similar to Twitter, but only the user’s followers can view their postings, which can contain links, photographs, and videos of up to five minutes in length. Texts on Threads can be up to 500 characters long, while replies have no character restriction.
Threads is tightly linked to Instagram, and users may sign up for Threads using their current Instagram account. When a Threads account is deleted, the related Instagram account is similarly deleted. Also, Threads postings can be displayed on Instagram feeds. Threads, unlike Twitter, lacks capabilities like search and direct chat, as well as a feed for following accounts and a chronological timeline.
Threads CEO Mark Zuckerberg believes the platform can compete with Twitter and attract over 1 billion users. Twitter has threatened Meta with legal action, saying that Threads is a clone platform that illegally takes Twitter’s trade secrets and intellectual property. Twitter’s CEO, Linda Yaccarino, emphasized that while Twitter may be mimicked, its community cannot.
Due to regulatory problems, it is not accessible in the European Union.
The sources for this piece include articles in Axios, Reuters, TechCrunch, and BBC.