Amazon Prime Day to return in October

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Amazon has announced that its second Prime Day sale of the year, Prime Big Deal Days, will take place on October 10-11.

The 48-hour event will offer exclusive savings for Amazon Prime subscribers on a wide range of products, including electronics, fashion, home goods, and more.

Amazon Prime Big Deal Days is similar to the company’s annual Prime Day sale, but it takes place in the fall ahead of the holiday shopping season. Last year’s Prime Early Access Sale was a hit with shoppers, and Amazon is hoping to replicate that success with Prime Big Deal Days.

What sets “Prime Big Deal Days” apart is its inclusion of off-site Buy with Prime deals and a curated selection of invite-only deals, just like during this summer’s Prime Day sale. Also, interested participants don’t have to be a paying member to enjoy these savings as a 30-day Prime free trial grants access.

Some of the brands that will be featured in the Prime Big Deal Days sale include Dyson, Sony, Barbie, SharkNinja, iRobot, LG, Peloton, Jabra, and Betty Buzz by Blake Lively. Amazon will also be offering deals on its own first-party brands, such as Echo smart speakers, Kindle tablets, Fire TV devices, and Ring security products.

Early Prime Big Deal Days deals are already starting to pop up on Amazon.

The sources for this piece include articles in CNET and Engadget.

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