British software firm sues Meta over “Threads” trademark

Share post:

A British software firm has sued Meta for allegedly infringing on its trademark “Threads.” Threads Software Limited says it has owned the trademark for its cloud-based messaging hub since 2012, but Meta launched its own social media platform called Threads in July 2023.

Threads Software Limited has given Meta 30 days to stop using the Threads name in the U.K., or else it will seek an injunction from the courts. The company says it has invested 10 years in building its brand, and that Meta’s use of the Threads name is a “serious threat” to its business.

Threads Software Limited’s Threads service is a cloud-based intelligent message hub that captures, transcribes, and organizes all of a company’s digital messages, emails, and phone calls into one easily searchable database. The service has been actively promoted worldwide since 2014, and has licensed nearly 1,000 organizations worldwide with sales currently growing at 200% a year.

Threads Software Limited is not the first company to sue Meta over trademark infringement since the company rebranded in 2021. Last year, a company called MetaX launched a trademark lawsuit against Meta, alleging that the new name was too similar to its own.

The sources for this piece include an article in TechSpot.


Related articles

Meta accused of trying to discredit researchers

Meta, the parent company of Facebook, has been accused of discrediting university researchers in Brazil who reported fraudulent...

US Surgeon General wants social media warning labels

US Surgeon General Vivek Murthy has called for smoking-style warning labels to be placed on social media platforms...

Meta’s use of public posts and images to train AI meets with backlash over privacy concerns

Meta's recent move to use public posts and images from Facebook and Instagram for training its AI tools...

Canadian schools sue social media giants over alleged harm to children

Five Ontario school boards along with two private schools have joined lawsuits that claim that social media platforms...

Become a member

New, Relevant Tech Stories. Our article selection is done by industry professionals. Our writers summarize them to give you the key takeaways