Pearson initiates legal action to protect intellectual property

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Textbook publishers Pearson has announced its intention to sue over the improper use of its intellectual property (IP) for training artificial intelligence (AI) models.

CEO Andy Bird expressed worry about other companies using Pearson’s material to train their AI systems. Pearson has already issued a cease-and-desist letter, but the receiver has not been identified. Pearson has also been contacted with licensing options for its intellectual property but has chosen not to pursue them at this time. Under some conditions, Bird emphasized the possible benefits of licensing the company’s intellectual property.

Following a 15% drop in Pearson’s share price due to competition from American rival Chegg and its AI language model, ChatGPT, Bird also highlighted the company’s ambitions for harnessing AI in its own offerings.

According to him, Pearson plans to integrate AI-powered summaries of its instructional films, which will be available this month exclusively to Pearson+ subscribers. In addition, the business intends to deploy AI-generated multiple-choice questions to help students with difficult subjects. Bird stressed the benefit of utilizing Pearson’s own material to train its AI solutions, providing more dependability.

The sources for this piece include an article in Standard.co.

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